Beth Serna
Hi, I’m Beth — an artist and interior decorator originally from New York City, now proudly calling Richmond, Virginia home. My journey began with a BFA from the School of Visual Arts, followed by over a decade working as a scenic artist for film, television, and Broadway. That creative foundation, paired with my fine art background, has given me a deep sensitivity to color, composition, and storytelling through space.
What makes my design approach special is how intuitive it is. I see potential in spaces where others may feel stuck — helping families transform their homes into places of beauty, comfort, and ease. I believe the spaces we live in can shape how we feel and function, especially during transitional seasons like growing a family.
I love blending old and new — sourcing from estate sales, antique shops, and auctions, and thoughtfully weaving in personal or sentimental pieces my clients already cherish. These details bring soul and meaning to a home.
My goal is simple: to make decorating less overwhelming and more joyful. Whether it's choosing the right paint color, rearranging a room to support your daily rhythm, or styling a cozy corner for feeding or reading, I’m here to help you create a space that truly feels like home.